Influence and Persuasion (HBR Emotional Intelligence Series) by Harvard Business Review, Nick Morgan, Robert B. Cialdini, Linda A. Hill, Nancy Duarte

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About the Book

Influence and Persuasion explores one of the most essential and misunderstood skills in professional life: the ability to genuinely win over hearts and minds rather than simply push an agenda through authority or manipulation. Part of the acclaimed HBR Emotional Intelligence Series, which draws on the latest psychological and neuroscience research to explore the human side of professional life, this volume brings together leading thinkers to examine how the most effective leaders persuade through authentic connection, credibility, and emotional intelligence rather than sheer positional power.

Drawing on insights from Robert B. Cialdini, the world's foremost expert on the psychology of influence and bestselling author of Influence, communications expert Nick Morgan, leadership scholar Linda A. Hill, and storytelling expert Nancy Duarte, the collection unpacks the psychological principles that drive genuine persuasion, the power of storytelling to move an audience, and the subtle nonverbal and communication skills that build trust and credibility. Readers learn how to craft compelling narratives, read and respond to the emotional undercurrents of a room, and distinguish ethical, relationship-based influence from manipulative tactics that erode trust over time. Concise, research-backed, and written for busy professionals, Influence and Persuasion equips readers with concrete tools for gaining genuine buy-in, leading change, and communicating with real impact.

Why Choose This Book?

• Part of the trusted HBR Emotional Intelligence Series: A respected collection known for translating psychological research into practical workplace guidance.
• Features insights from leading experts: Draws on the expertise of Robert Cialdini, Nick Morgan, Linda A. Hill, and Nancy Duarte.
• Grounded in the science of persuasion: Combines behavioral psychology with real, actionable communication strategies.
• Covers both principle and storytelling: Blends Cialdini's influence principles with Duarte's expertise in compelling narrative.
• Concise and highly practical: Designed for busy readers seeking focused, applicable insight rather than lengthy theory.

About the Contributors

Harvard Business Review is one of the world's most respected sources of business research and management guidance. Robert B. Cialdini is a renowned psychologist and bestselling author of Influence, widely regarded as the foremost expert on the psychology of persuasion. Nick Morgan is a communications expert and author focused on public speaking and leadership presence. Linda A. Hill is a leadership scholar at Harvard Business School. Nancy Duarte is a communication expert and bestselling author known for her work on storytelling and presentation design.

Who Should Read This Book?

• Leaders and managers seeking to build genuine buy-in and drive change
• Professionals interested in the psychology behind effective persuasion
• Public speakers and communicators wanting to strengthen their storytelling skills
• Fans of Robert Cialdini's bestselling book Influence
• Anyone wanting to distinguish authentic influence from manipulative tactics

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Order now and master the art of authentic persuasion with Influence and Persuasion — Harvard Business Review's insightful, research-backed guide to winning hearts, minds, and genuine buy-in at work.